The best way to do this is to use Spotify for Artists, which allows you to directly submit your unreleased music for consideration for inclusion in Spotify’s playlists. As you can imagine, this is a great opportunity for exposure to a new audience. Get on Spotify PlaylistsĪnother way to promote your music on Spotify is to get your songs included on the featured playlists that Spotify makes available to all of its nearly 300 million users. To incentivize users to pre-save your upcoming music, you can run competitions, do giveaways, and offer exclusive content in exchange. It’s streaming’s answer to pre-ordering an album. Spotify pre-saves are exactly what they sound like: users who opt in will have your song, EP, or album saved and waiting for them the moment it’s released. This is a great way to ensure that when your music drops, there will immediately be people who listen to it. One great way to do so is to use the pre-save, which helps you build up excitement and hype about your new music among your listener community before its release. Remember when Spotify was once as much a revelation for the music industry as TikTok is now? Today, utilizing music streaming platforms like Spotify as part of music promotion is a must.
Music promotee download#
With a tool like Promoly, you can easily deliver music to your email list, giving each email recipient the option to directly download your new music to their computer or Dropbox account in whatever file format they prefer, making it easy for them to listen to and promote your new songs. Building up an email list of music industry contacts like DJs, journalists, and media outlets allows you to reach exactly the right people when you’re seeking reviews, features, and airtime as part of your music promotional campaign. See, email marketing is incredibly common and that’s because it’s effective. Let’s pivot to a classic digital marketing strategy: email lists. Okay, enough with all of that new-fangled stuff. If you do it right, you might just get a Billboard number one. If you want to give it a shot yourself (which you should), you can help increase the chances of a song doing well on TikTok by creating a challenge or dance that go along with the song, encouraging users to create their own videos using your song.
![music promotee music promotee](https://muzicnotez.com/wp-content/uploads/2020/02/MusicPromoCampaign800.jpg)
TikTok is at least partially (if not mostly) responsible for the chart-topping success of songs such as Doja Cat’s “Say So”, The Weeknd’s: “Blinding Lights”, and Roddy Rich’s “The Box.” It’s so impactful that artists as big as Justin Bieber are creating music with TikTok in mind, hoping to leverage the platform for promotion.
![music promotee music promotee](https://promusicianhub.com/wp-content/uploads/2020/02/music-promotion.jpg)
(For those of you who don’t have any Gen Z-ers in your life, TikTok is a video-based social media platform in which users can make videos up to 1 minute long, and it is huge right now.)Īs one of the fastest-growing apps around and a central focus on music as part of its culture, TikTok has a massive ability to give songs a major boost – and that’s not theoretical. It’s 2021 and we would be absolutely remiss not to mention the major impact TikTok is having on the music industry right now.
Music promotee how to#
Keep reading to learn how to promote music, 10 different ways! 1. To give you a head start in the music promotion game, here are ten different strategies you can use to promote music, whether that be your own or of artists on your record label. For music to achieve everything we love about it, like awakening emotions and telling stories and creating community and making people feel understood, somebody (or more likely a team of somebodies) first has to put lots of very intentional effort into promotion. But music industry insiders, especially record labels, know the real truth: the music industry is all about promotion.īecause it doesn’t matter how earth-shatteringly, groundbreakingly life-changing an artist’s music is if nobody ever hears it. And, of course, all of this creative stuff is a huge part of it. From the outside, it might seem like the music industry is all about creating music: being inspired, writing songs, recording singles, making albums.